MyDataWork
AWS Marketplace Gives Small SaaS Vendors a Procurement Shortcut Into Data Teams
Chicago-based MyDataWork has put its team analytics-governance product into AWS Marketplace, giving customers a way to purchase the software through an existing cloud procurement channel. For smaller B2B SaaS founders, the development illustrates a concrete distribution strategy: when the buyer already spends through a major cloud marketplace, reducing procurement friction can matter as much as adding another product feature.